Provide your visitors with updated and extensive information: company news, market news, special reports, useful links' directory, jobs' offers... |
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Let your site be a tool for your visitors: for instance, provide a database of products information and directions for use, manage an online questions & answers service, offer an email service... |
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Adapt information and services to the different target audiences of your site: clients, prospects, applicants, etc. have different needs. You must define the expectations of each type of audience on your site in order to organize its content and ergonomics. |
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Collect information on your visitors: the minimum is to know your site's visitors' frequency in order to calculate your return on investment. But you can also collect qualitative information for marketing and canvassing use. |
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Thanks to Novadeck Content Management Platform 1.0 features, web sites constructed with Everydeck apply these basic rules in a simple and efficient way. Applications are various: you can freely determine your specific needs with the Novadeck team and construct your own template. Below a few examples: Content
Publication
Thanks to its editing, updating and sorting functions, Everydeck can create applications managing all types of content:
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news articles (magazines), |
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products information, |
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studies and white papers, |
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jobs offers, |
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useful links directories, bibliographies, |
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companies or people directories, |
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classifieds, |
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etc. |
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Syndication
Syndication is an automatic exchange of articles between various web sites whether managed or not on the Everydeck platform. It is a very handy way to feature recent and numerous pieces of news without having to constantly post and update content. For instance, the portal of a brand can import articles featuring local information from the site of a branch of its network. In reverse, points of sale can also publish on their site corporate information collected from the brand's site.
Moderation
It is possible to define several users groups with different administration rights (submission, moderation, correction, deleting, etc.), and to allocate to these groups distinct roles in the publication process. For instance, in a firm, several editors (one per department) can suggest news articles to a moderator, whose role is to accept or refuse the publication in the News section of the site. If necessary, he can ask the editor to amend the article. There can be as many moderators as sections; an editor can have rights on one or more sections of the same site, or on several web sites which share the same group of users.
Multi-format publication
Content entered on an Everydeck site can be simultaneously published on display devices using different display formats: HTML for the web site, WAP for mobiles, etc. The publication of one article on various and heterogeneous supports henceforth results from a single action.
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