Brand's advantages

The chain defines its own site template ("matrix"), which will be suggested to each of its points of sale. The template is then duplicated on demand (one web site per point of sale).

The brand can thus offer to all of its points of sale the possibility to get a dynamic and professional web site that they administrate themselves - no technical abilities are required. Their web site respects the brand's colors;
they can display information provided by both the group and the local level. The brand increases its internet presence: local web sites complete homogeneously the main web portal, providing high quality information for the customers.

A ready to use solution that can be personalized Everydeck Multi-sites Matrix is a ready to use product that can be installed in a matter of days (i.e. the time needed to build the site template according to the brand's specifications and to adapt its existing graphics to the brand's colors).

Sites created within a few minutes On his portal, the brand can generate as many sites as needed, in just a few clicks. It then grants the points of sale with rights that will entitle them to publish and update content on each site. Alternatively, the brand can give points of sales the right to create their web site themselves.

No technical burden nor management cost The brand manages no technical infrastructure: with the ASP mode, hosting, maintenance and software upgrades are entirely at the charge of Novadeck. The price is fixed and there are no hidden costs. The monthly all-including cost only varies according to the number of sites that have been created.

A new service to ensure network's loyalty Everydeck's quality and innovation will help chain stores to reinforce their relationship with the points of sale.

High value information for the customers With Everydeck Multi-sites Matrix, information producers directly intervene on their web sites: web site's management is decentralized; content is enriched with local and up-to-date information. Nonetheless, the web site remains part of a homogeneous network (both in terms of graphics and content). The web site becomes an active mean to draw customers to the retailer.

A homogeneous network of web sites The brand gets a network of sites homogeneous in terms of features and graphics, since they are designed and developed following the brand's specifications. Retailers' initiatives are thus encouraged, but poor amateurish web sites are avoided. Brand's visibility is improved thanks to a local approach and an increased internet presence.

Points of sales' advantages

An easy-to-use solution, no technical abilities required.

A professional web site provided with a personal internet address (URL).

Customization of the site's graphics in accordance with the design of the brand's portal.

Self- and decentralized publication and updates thanks to a tool which interface is conceived for non-technicians.

A professional content management tool, based on the Novadeck Content Management System.

High quality information for customers, enlightening the points of sales' features.

A proper tool of direct marketing to increase customers' loyalty and to attract them into the local store.

No upfront cost, a fixed and reasonable monthly price per web site.

Quick set up, no programming required, no hosting and software upgrades burdens.

A reliable and long-term solution: web sites can evolve continuously and as many times as desired both in terms of design and structure, since they are independent. Sites' data are exportable and can be shared with other Everydeck sites.

Everydeck Multi-sites Matrix for you and for your sales' network

For more details, to see a demonstration or to test a free trial, please contact us.